“I Know What to Do, But I’m Not Doing It”: The ADHD Wall

Motivation comes after action. Start small, start messy, just start.

You know the task.
You understand the steps.
You might have even written a perfectly clear to do list.

And yet, you are still not doing it.

If you have ever thought, what is wrong with me?, this blog is for you.

That stuck, frozen, internally screaming feeling has a name. It is often called the activation gap. And it is one of the most frustrating parts of living with ADHD.

It is not laziness.
It is not a lack of care.
It is not a moral failure.

It is a neurological traffic jam between intention and action.

Let’s unpack what is really happening, and what actually helps.

What Is the Activation Gap?

The activation gap is the space between knowing and doing.

ADHD brains can:

  • Plan brilliantly

  • Visualise outcomes

  • Understand priorities

  • Care deeply

But when it comes to starting, the engine stalls.

This happens because ADHD affects task initiation, dopamine regulation, and executive function.

Your brain is not asking, “Is this important?”
It is asking, “Is this interesting, urgent, or emotionally safe enough to begin?”

If the answer is no, the wall goes up.

Why It Feels So Personal

The hardest part about the ADHD wall is not the task itself. It is the shame that follows.

You might think:

  • I should be able to do this

  • This is not even hard

  • Everyone else manages this

That internal narrative drains even more energy, which makes starting even harder.

The truth is, the wall is not about discipline. It is about activation energy.

Just like physics, some tasks require more energy to start than to continue.

What the ADHD Wall Looks Like in Real Life

What You Experience What Is Actually Happening
Staring at the screen but not starting Task initiation system is offline
Cleaning everything except the important task Avoiding emotional discomfort
Waiting until the last minute Relying on urgency for dopamine
Feeling paralysed by simple admin Overloaded executive function

Once you see it this way, the wall becomes less mysterious.

It is not you being incapable.
It is your brain needing a different entry point.

Strategy One: Lower the Stakes

Instead of asking yourself to complete the task, ask yourself to touch the task.

Examples:

  • Open the document

  • Write one sentence

  • Put the laundry in the basket

  • Reply with a simple “Received, will respond properly later”

When the pressure drops, the wall often softens.

Strategy Two: Use Co Working or Body Doubling

Many ADHD brains activate faster in the presence of someone else.

You do not need them to help. You just need them there.

  • Book a short co working session

  • Join a virtual focus room

  • Ask a friend to sit on a video call while you start

  • Work with a VA who keeps you accountable

External presence creates internal momentum.

Strategy Three: Prime the Emotion First

Sometimes the task is not hard. The emotion around it is.

Before you start, ask:

  • What am I actually feeling about this?

  • Am I worried it will not be good enough?

  • Am I afraid of making a mistake?

Naming the emotion reduces its intensity.

You can also try:

  • Playing music that shifts your mood

  • Moving your body for two minutes

  • Changing rooms to reset your nervous system

Your brain needs safety before it can act.

Strategy Four: Shrink the Entry Point

The smaller the entry, the easier the start.

Instead of:

Finish the report

Try:

  • Open the report

  • Read the first paragraph

  • Highlight one section

Momentum builds from movement, not from pressure.

You Are Not Broken, You Are Unactivated

The ADHD wall is not a character flaw. It is a signal.

It is your brain saying,
This needs a different approach.

The goal is not to smash through the wall.
The goal is to find the door.

Ready to Reduce the Activation Gap in 2026?

If you are tired of knowing exactly what to do but still feeling stuck, you do not have to keep navigating it alone.

Our 2026 Goals & Planning Sessions are designed to help you:

  • Break goals into smaller activation steps

  • Identify where your walls show up

  • Build systems that reduce friction

  • Create structure that supports your brain

In one focused, supportive session, we help you move from stuck to starting.

If you want 2026 to feel clearer and more doable, book your session today and let us help you lower the wall, not climb it.

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Time Blindness Isn’t Laziness, Here’s What Helps Instead